"The rollout went really well — people started using it right away."
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Employee adoption
At the start of ZipRecruiter's rapid growth, the company needed a way to promote employee interaction and foster a culture of giving credit where credit is due.
Director of HR Amy Klimek and HR Assistant Maria Alparaz launched Bonusly with the following goals in mind:
✅ Promote employee interaction
✅ Foster a recognition-rich culture
✅ Reward employees for their accomplishments
"We weren't sure if the team would adopt [Bonusly]," explains Maria. "We worried they'd think, 'Oh, just another HR program we have to participate in,' and then move on."
As it turned out, ZipRecruiter employees adopted the program with gusto!
In their first year with Bonusly, 95% of ZipRecruiter employees used the platform to recognize their coworkers every month.
The bottom line? In Maria's words:
"It's easy and convenient, and your employees will love it."